kiara®
For the love of the kitchen
Chef tossing rice in a busy kitchen

RICE
TO THE
OCCASION.

The everyday ingredient with main character energy.

The secret,
packed.

1KG of main character energy.

Kiara Raaz 1 kg maroon basmati rice pouch resting on a travertine shelf
01 / Kiara’s story

Same old day.
New energy.

A quick toss. A little heat. Whatever’s in the fridge. Rice is the kitchen’s favourite starting point for making more of the everyday.

A long way for a simple bowl: Kiara rice travels from fields through quality checks, milling, packing, global kitchens and shelves to everyday meals
Two chefs cooking rice together in a lively kitchen
Made in the middle of it all ↗

No rules.
More
flavour.

The best meals rarely follow a script. They start with a good base and someone who knows how to play.

Questions,
apparently.

Is Kiara actually different from other basmati rice?
We could give you a 14-point answer. Or you could cook it.
How long is the grain?
Long enough to have its own personality. Short enough to fit in the bag.
Can I mess it up?
Of course. We believe in you.
What if I don’t know how to cook?
Excellent. Neither did anyone until they did. Water. Rice. Heat. Confidence.
Is rice a side dish?
That sounds like something a side dish would say.
Why is it called the Chef’s Secret if you’ve put it on the bag?
Marketing got involved.
Does Kiara work with curry?
Yes. Also kebabs, stir-fries, biryani, leftovers, questionable 2 a.m. decisions and whatever is currently dying in your fridge.
Can I eat it every day?
That’s sort of the whole plot.
Does it taste better when a chef throws it dramatically in a pan?
Scientifically unproven. Visually undeniable.
Where does Kiara come from?
India. Farms → mill → bag → shelf → your kitchen. There were several emails in between.
Why is the bag maroon?
Rice had enough of beige.
Is Kiara premium?
Yes. We just don’t enjoy saying “premium” every six sentences.
Can I serve it when people come over?
Absolutely. Take all the credit. Kiara isn’t going to correct them.
What if my mother says her rice is better?
Your mother is right. We’re not getting involved in this.
Is this the last question?
It was.
Wait, where can I buy it?
Damn it.
GET IN TOUCH / FIND KIARA →
02 / Partners

Become a distributor

Want Kiara in your market? We’d love to hear where you’re based and what you have in mind.

03 / Say hello

Get in touch

For kitchen ideas, partnerships and everything in between, reach out to the Kiara team.

+971 54 494 7744
A note from kiara®

Keep the
rice. Make
some noise.